Formats That
Drive Results
From video to native, interstitial to CTV. Choose the right format for your goals and audience.
CTV
Premium connected TV advertising for the streaming era. Reach engaged viewers on smart TVs, streaming devices, and OTT platforms.
- Premium OTT & streaming inventory
- Programmatic video delivery
- Cross-screen frequency management
- Brand-safe streaming environments
Video
High-impact video ads that capture attention. VAST compliant for seamless integration across platforms.
- VAST 2.0–4.2 support
- In-stream and out-stream options
- Skippable and non-skippable
- Vertical and horizontal formats
Rewarded Video
Users choose to watch in exchange for in-app rewards. The highest completion rates and user satisfaction in mobile advertising.
- User-initiated engagement
- 90%+ video completion rates
- Premium in-app placements
- Non-intrusive experience
Interstitial
Full-screen ads that appear at natural transition points. Maximum visibility and engagement.
- Full-screen coverage
- Static and animated options
- Natural app transition points
- High viewability rates
Native
Ads that match the look and feel of your app. Seamless user experience with higher engagement.
- In-feed placements
- Content recommendation style
- Customizable templates
- Higher engagement rates
Rich Media
Interactive ads with advanced features. Video, animations, and expandable formats that engage users.
- Expandable creatives
- Interactive elements
- Video and animation support
- High engagement metrics
Playable
Interactive mini-experiences that let users try before they install. Perfect for gaming advertisers seeking quality users.
- Try-before-install experience
- High engagement & retention
- Rich interaction analytics
- Gaming-optimized delivery
Audio
Reach audiences during screen-free moments. Ideal for podcasts, music streaming, and ambient listening experiences.
- Companion display banners
- Streaming platform reach
- High attention & recall
- Brand-safe audio environments
Banner
Classic display advertising with IAB standard sizes. Reliable performance across all app types.
- IAB standard sizes
- Static and animated
- MRAID 3.0 compliant
- Flexible positioning
TechnicalSpecifications
Industry-standard compliance for seamless integration with your existing setup.
Video Standards
- VAST 2.0–4.2
- VPAID 2.0
- VMAP support
- Third-party viewability
Display Standards
- IAB standard sizes
- MRAID 3.0 compliant
- OpenRTB 2.6
- MMA guidelines
Native Standards
- OpenRTB Native 1.2
- Custom templates
- Dynamic rendering
- In-feed optimization
Privacy & Compliance
- IAB TCF compliant
- SKAdNetwork ready
- GDPR & CCPA compliant
- ATT framework support
Need HelpChoosing?
Our team can help you select the right ad formats for your app or campaign. Get personalized recommendations.